SARKAR, Prithu; BERA, Sudipta. The Role of Social Media and Audience Engagement in Red Bull’s Digital Marketing Strategy: A Case Study. Swami Vivekananda University Press, Kolkata, West Bengal, India., p. 199–223, 2026. Disponível em: https://swamivivekanandauniversitypress.com/index.php/svup/article/view/637. Acesso em: 24 oct. 2026.